We’re on Moms.gov!
by Sarah Gabel Seifert
When we launched our ReThink Pregnancy campaign earlier this year, we did so with a simple but powerful belief: it’s time for our society to rethink pregnancy, and women deserve to be told a different story.
Too often, conversations around pregnancy are shaped by fear, uncertainty, or a focus only on the challenges that can come with this incredible journey. While every mother’s experience is unique, women deserve access to information that highlights the beauty, purpose, and extraordinary gift of bringing new life into the world.
That is why we created ReThink Pregnancy: to help shift the conversation around pregnancy and provide moms with trusted, uplifting, and educational content throughout their journey. Through our partnership with APPLOG [American Association of Pro-Life Obstetricians and Gynecologists] and their network of OB/GYNs and maternal health experts, we developed videos, blogs, and articles covering important topics such as pregnancy brain, the statistics no one tells you, the miracle of conception, and so much more. These resources help women feel informed, confident, and prepared as they navigate each stage of pregnancy.
The response has been remarkable. Through the ReThink Pregnancy microsite, hundreds of thousands of families have engaged with this content, demonstrating the incredible need for resources that are not only informative, but also meaningful and life-affirming.
Today, we are honored to expand access to this content through the U.S. government website, Moms.gov, launched by the Department of Health and Human Service (HHS). It is designed to provide resources, health information, and support services for nnew and expecting mothers, fathers, and growing families.
Moms.gov is an incredible resource for families, connecting parents with trusted information, tools, and guidance as they navigate pregnancy and parenthood. We are thrilled that EveryLife’s ReThink Pregnancy resources are now featured on their website, allowing even more moms to access the information they deserve during one of the most important seasons of their lives.
At EveryLife, we believe supporting families goes far beyond the products we create. It means providing parents with the knowledge, resources, and tools they need to feel prepared and confident from the very beginning.
This opportunity represents exactly why this work matters: helping moms access the information they need to thrive as they enter the most important journey of their lives.
We are grateful for the opportunity to share our resources with Moms.gov and continue serving families by providing resources that inform, inspire, and help parents feel ready for the journey ahead.


