Diaper Company Brings Pro-Family Movement to South Korea Amid Global Fertility Crisis

Seoul, South Korea (June 12, 2025) — EveryLife, America’s fastest-growing diaper company, has expanded its international footprint by bringing not only premium products to South Korea but also a powerful pro-family, “Make More Babies” mission to a nation facing one of the world’s lowest fertility rates. This historic move highlights South Korea’s population crisis and aims to spark a cultural revival centered on parenthood, life, and family.

EveryLife is stepping in with more than just diapers. As the first U.S. brand to engage the global population crisis through values-based commerce, EveryLife’s presence signals a bold warning for Americans. Their message is clear: This isn’t just South Korea’s issue—it’s a warning for the West unless pro-family, pro-life values are restored. 

“We believe strong families build strong nations—and that belief is at the heart of EveryLife’s expansion to South Korea,” said Sarah Gabel Seifert, President and Co-Founder of EveryLife. “We’re stepping into the center of a population crisis with a clear conviction: that children are a gift, that parenthood is worth celebrating, and that building a culture of life is the only way forward. This isn’t just a brand launch—it’s a declaration of what we stand for.”

As South Korea continues to confront record-low birth rates, EveryLife sees a critical opportunity to make a meaningful difference. By planting roots in Korea, the company is doing more than entering a new market—they’re offering a cultural reset. Their presence brings a message that parenthood is not a problem to solve, but a purpose to celebrate. 

“EveryLife’s expansion to Korea is bold—and exactly the kind of stand needed right now,” said Michael Seifert, CEO of PublicSquare, EveryLife’s parent company. “They’re leading the way in restoring a brighter future for South Korea by reigniting a culture that values children, honors family, and sees legacy as something worth building again. South Korea may be facing the world’s most serious population crisis, but America could be headed down the same path if we continue to devalue children and parenthood. It’s time to build families again.”

EveryLife’s international launch is backed by incredible South Korean partners, including a wide network of Emart stores, SSG.com, and Shinsegae department store.

In addition, EveryLife has received the full support of Yoido Full Gospel Church, the world’s largest Christian congregation. As a long-standing voice for faith and family in South Korea, the church has embraced EveryLife’s mission as a vital cultural movement—and is partnering with the brand to promote a revival of life, children, and legacy in Korean society. By investing in South Korea, EveryLife is investing in the future of the world, lighting a path forward where children are welcomed, families are supported, and life is celebrated.

Key Events

June 13, 2025

• Shinsegae Pop-Up 

• Free EveryLife Bag or EveryLife Changing Pad available with purchases over $100

• “Make More Babies” campaign launches on billboards in the heart of Seoul 

June 15, 2025

• Father’s Day Celebration

• Diaper drive at World’s Largest Church, Yoido Full Gospel Church

• Special Father’s Day message by Michael Seifert, CEO of PublicSquare