EveryLife Launches "Make More Babies" Campaign in Times Square
FOX & FRIENDS with RACHEL CAMPOS-DUFFEY - EveryLife President and Co-founder Sarah Gabel Seifert explains her company's pro-life message, the 51st annual March for Life in Washington, D.C. and their Times Square billboard ad.
Watch the full Fox & Friends interview, "Sarah Gabel Seifert on the need for children: 'We need more,' not less"
FOX BUSINESS EXCLUSIVE - A pro-life diaper company is quoting X owner Elon Musk as part of its new ad campaign featuring a billboard in Times Square.
EveryLife has officially kicked off its "Make More Babies" campaign on Wednesday in the heart of the Big Apple ahead of Saturday's March for Life in Washington, D.C.
See the full Fox News Business article, "Elon Musk quoted by pro-life diaper company in new Times Square ad: 'Having children is saving the world.'"
DAILY CALLER OP-ED - Today in New York’s iconic Times Square, rush-hour pedestrians and hurried commuters will encounter a 60-foot digital billboard boldly displaying Elon Musk’s post — “Having children is saving the world.”
Tucked underneath, yet eclipsing the post in sheer size, is a 75-foot, conjoined billboard with the simple declaration — make more babies.
See the full op-ed by Sarah Gabel Seifert in the Daily Caller - "To Save Humanity: Make More Babies."
NEWSWEEK - Amid a national debate over abortion and women's reproductive health, a diaper company on Wednesday urged customers to "make more babies."
EveryLife, a pro-life diaper company, took to X, formerly Twitter, to announce the launch of its "Make More Babies" campaign, featuring a video aimed at growing the population and denouncing the "worldview underlying the depopulation movement."
See the full Newsweek article “Diaper Company Tells Customers to ‘Make More Babies.’”
TRENDING POLITICS - Every once in a while, there is an advertisement that hits such a profound chord in the public consciousness that it resonates clearly throughout. A pro-life diaper manufacturer called EveryLife has done so this week with a new ad that features a quote from ‘X’ owner and billionaire entrepreneur Elon Musk splashed across a Times Square billboard.
See the full Trending Politics article, ”Pro-Life Diaper Company Launches Amazing Ad In Times Square Featuring Elon Musk"
NEW YORK POST - A pro-life diaper company is quoting X owner Elon Musk as part of its new ad campaign featuring a billboard in Times Square.
EveryLife has officially kicked off its “Make More Babies” campaign on Wednesday in the heart of the Big Apple ahead of Saturday’s March for Life in Washington, DC.
The two-part billboard features a post Musk, who has 11 children, made in September reading, “Having children is saving the world.”
See the full New York Post article “Elon Musk quoted by pro-life diaper company in new Times Square ad: ‘Having children is saving the world’”.
WASHINGTON EXAMINER - The campaign, which will be broadcast in Times Square for five days, features two billboards, one of which shows a September 2023 social media post of Musk saying, “Having children is saving the world.” The other billboard features a video detailing “population control ideologies,” according to EveryLife.
“There’s a profound need for more children in the world, and EveryLife is here to take a bold stance that we disagree with population control ideologies,” EveryLife co-founder and President Sarah Gabel Seifert said in a statement to Fox News. “Our ‘Make More Babies’ campaign isn’t just about promoting our brand — it’s a powerful affirmation of our core conviction that every child is a gift, deserving love, protection, and support. No other diaper company will speak out and say the same.”
See the full Washington Examiner article “Anti-abortion diaper company using Elon Musk quote for Times Square ad campaign'".
-----------------------------
NEWS RELEASE | Wednesday, January 17, 2024
WEST PALM BEACH, FL -– EveryLife, America's fastest-growing diaper company, announced the launch of its ambitious "Make More Babies" campaign. The initiative attacks popular birth rate and population control ideologies with a bold digital billboard in Times Square, New York City, echoing Elon Musk's tweet: “Having Children is Saving the World.”
On January 17, 2024, a 30-minute takeover of a massive double digital billboard at 50th and Broadway will mark the campaign's official debut, including significant daily exposure for five days. This aligns with EveryLife’s participation in the March for Life in Washington, DC.
The bold campaign is part of a broader strategy to highlight EveryLife’s unique position as the only pro-life diaper company in America.
“In a world where the likes of Bill Nye, Al Gore, Bill Gates, and Paul Ehrlich, among many others, say the threat of overpopulation looms large and where social norms encourage women to put off having children until much later in life – if they even have them at all – we’re sounding the alarm,” said Sarah Gabel Seifert, co-founder and president of EveryLife. “The greatest threat is a world without children, a world that fails to recognize and cherish the profound beauty and creative potential of the next generation.”
The campaign features:
- Times Square Billboard: Showcasing Musk's tweet and "Make More Babies" message.
- Video Campaign: A short second video highlighting EveryLife’s unique perspective on children will be distributed and promoted on social media channels.
- Merchandise: "Make More Babies" beanies, signs, and stickers distributed during the March for Life event and available online at everylife.com.
About EveryLife:
EveryLife is America’s fastest growing diaper brand. The pro-life, direct-to-consumer baby brand stands out in the diaper industry for its commitment to support pro-life organizations, including donating diapers and wipes to crisis pregnancy centers in urgent need. EveryLife launched in July 2023 and is delivering its high-performing diapers to doorsteps in all 50 states. For more information, visit EveryLife.com.
